About

188bet have really put themselves to the top of the Asian Betting market. They are the strongest and most popular name to have entered the online gaming world originating from Asia. They currently run under the jurisdiction of the Isle of Man as they have made a clear strategy to establish themselves further by embracing the active European betting industry as well.

Market Odds

They do offer reasonably strong market prices and in particular when it comes to Asian Handicap betting, something which they do very well. That is one of their specialist areas, but the rest of the prices from the global sports betting markets are solid enough as well that they are competitive alongside some of the other leading bookmakers from across the world. 188bet run at decent enough bookmaker margins.

Sportsbook

There has been a clear angle by 188bet to crack the heavy British betting market. They are predominantly soccer-oriented in their sportsbook and that’s not a bad thing at all if that is what you enjoy. You may find yourself shopping around elsewhere if you are looking for more in-depth coverage from some of the smaller or alternative sporting action from around the world. Even the North American markets aren’t covered as heavily as the European soccer leagues for example. So if you are a soccer punter, then 188bet will serve you pretty well because they do offer some great options in particular with their Asian Handicap offerings.

Basically what 188bet do, they do it very well and they can’t really be criticised for it. If it is on the site, they are covering it well. However, everything really does come into showing their strength when you flip over to the live in-play betting markets, because that has always been a heavy focus of theirs and they offer some of the top live betting around, with around 400 active soccer markets to have a punt on. They themselves claim to be in-play specialists who offer over 10,000 live games per game to enjoy live wagering on.

Main Features

188bet are really about two things. Live in-play betting and Asian Handicaps. A lot of bookmakers in Europe really haven’t caught on strongly enough to Asian Handicap betting, but 188bet throw it out left right and centre. The superb football betting action through Asian Handicaps is a massive, massive plus in their column and you will be hard pushed to find any other operate who deliver such a good service in that area. The other heavily feature service is their live in-play, particularly when it comes to top European soccer. Again, they are services which 188bet do really well and their strong limits trickle through to the live betting.

Promotions

There is a standard welcome bonus available for new customers who register an account with them to the tune of a free bet. They do come up with other bonus offerings as well on their site where they offer bonus boosts for select events. Pretty standard and yet solid offering at the same time.

Customer Service

Getting a hold of 188bet isn’t a hard thing to do if you have some questions which you want to be answered. The immediate access point is a live chat that is available from their top men and there is a separate help section where you can browse through some frequently asked questions, or you just skip all of that and contact them directly over the phone or through email. One nice feature is that actively look for feedback in order to strive to give the best customers service possible.

Review and Rating

Think of them as an Asian Handicap and live betting specialist and you will be in the ballpark. They actually run a pretty polished operation, even if the site can get a bit too busy with all of the flash-based applications that are running on there. If you like soccer betting and see the huge value that there is in Asian Handicap betting, they are well worth putting on your list.